How to Do Latte Art with Ryan Soeder | Latte Art




Watch more How to Do Latte Art videos:

Ryan Soeder: My name is Ryan Soeder. I work for Counter Culture Coffee. We’re a wholesale coffee roaster based in Durham, North Carolina.

I work on the Customer Support Team in Boston. We are in the New York training facility right now.

So, what we do. We’re predominantly a wholesale coffee roaster. We source coffee from farms and co-ops and washing stations in coffee-producing countries.

That gets shipped to Durham, North Carolina, where it’s roasted and packed up. Then, we would sell the coffee to coffee shops or restaurants, or markets that would want to sell our roasted coffee products.

What I do, I’m on the Customer Support Team. Any coffee shop or restaurant that does sell our coffee gets me as a trainer and consultant.

We teach a lot of classes in the training centers. I work with my co-worker in Boston, Jake. He does the tech side of things. If your machine needs to get fixed, Jake will take care of it. If you want some training for your staff, I’ll come and do training.

We both teach a curriculum of courses in the training center that we have, like this one, where we teach Beginner Espresso, Intermediate Espresso, Brewing Science 1, 2, and 3.

We teach a class on coffee origins that’s really interesting. And Milk Chemistry, what we’re about to do. Really cool stuff.

Counter Culture was started in 1995. It just evolved slowly into what it is now. We have two coffee buyers that go and seek out coffee and build relationships in coffee-producing countries and farms that we try to work with for years and years at a time.

Roasting it in a way that shows off all the great stuff that that coffee can taste like because of all the hard work. Then, teaching and being very excited about and pushing forward preparation methods that also show how excellent this coffee can be.

In every step of the process, there’s a lot that can be gained or a lot that can be lost. Our mission as a company is to pursue coffee perfection in everything that we do.

On the website counterculturecoffee.com, you can find out more about our direct trade policies, how we work with farmers and co-ops and washing stations in coffee-producing countries.

You can find out more about our sustainable initiatives, because it’s very important that we find and champion and promote different sustainable ways to make coffee. It’s a fairly unsustainable thing to do.

So for us, it’s vital to do that respectfully and well.

Previous The Next Level of Customer Experience: Coffee Shop
Next Egg Harbor Cafe Leadership Retreat 2013

23 Comments

  1. Sekuria
    June 24, 2013
    Reply

    pew

  2. David Graham
    June 24, 2013
    Reply

    First!!!!

  3. Alvin Frederich
    June 24, 2013
    Reply

    Third viewer and third commenter

  4. Kongym0511
    June 24, 2013
    Reply

    Fourth!!!!

  5. GymSwimRal
    June 24, 2013
    Reply

    Fith

  6. lightmanfilms
    June 24, 2013
    Reply

    it says nothing about how to do latte art…

  7. Chance Covington
    June 24, 2013
    Reply

    so second put first and fifth can't spell. *facepalm* What kind of world do we live in?

  8. thatslut
    June 24, 2013
    Reply

    Had to give this a thumbs down as it doesn't give you what the title promises at all.

  9. Andr0ss
    June 24, 2013
    Reply

    is this an advertisement for this guys coffee? if so, I think I'm unsubscribing to this channel.

  10. Harold Shipman
    June 24, 2013
    Reply

    wow, there sure is a lot about latte art in this video. im glad it wasn't just some fat hipster telling us about his boring job.

  11. angiereyes
    June 24, 2013
    Reply

    10th i guess 😉

  12. Carlos848
    June 24, 2013
    Reply

    Rare footage of George Martin in his 30s!

  13. lilminer69er
    June 24, 2013
    Reply

    Hipster

  14. MrMiggoH
    June 25, 2013
    Reply

    Tea people.. 8======D

  15. Borys Solyanuk
    July 7, 2013
    Reply

    Hello! I'm Megan.I did -25 lbs in one week.Go to hawght.so#fENV

  16. Caroline M.
    July 28, 2013
    Reply

    LOL!

  17. Caroline M.
    July 28, 2013
    Reply

    He seem like such a sweetheart!

  18. Garis Pang
    August 20, 2013
    Reply

    You can effortlessly earn over 3500 dollars a month just by answering basic surveys at home.
    This site displays every detail how is.gdV5iGVE

  19. Benyhana48
    November 25, 2013
    Reply

    It's one of many videos ass holes…

  20. Dudeomfgstfux
    April 30, 2014
    Reply

    Can anyone go to the classes?

  21. MissChloehoeh
    May 28, 2014
    Reply

    Thank you to Howcast and Ryan for putting this excellent set of tutorials together!

    First – This is part of a playlist comprising of 31 two minute* videos.

    Second – Yes this video is an "advertisement" it's also self advocating. Why should we listen to Ryan if he is just some Joe off of the streets? We wouldn't! Here we get a chance to see what experience Ryan has and where he comes from.

  22. Amirichi
    January 18, 2016
    Reply

    whoever is negatively commenting before they view the rest of the playlist, please shut your trap.

  23. MawcDrums
    January 2, 2017
    Reply

    BS Clickbait title.

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